With a focus on specialty coffee, tea, and alternative beverages, the event focuses on bringing together the coffee industry?s retailers, distributors, and manufacturers in order to promote the cause of coffee. The company focuses on offering direct-trade specialty coffees and high-end Stumptown Coffee Roasters, along with decadent pastries and French hot chocolate. To prepare for this event, Brew Coffee Bar has setup a new in-store latte art promotion that helps build relationships between their baristas and clientele. ?We launched this promo at all of our coffee shops to not only help our baristas train for the upcoming Seattle Coffee Fest competition, but to also help foster a more personalized relationship with our customers and get them excited about specialty coffee!? says Charn Bak.
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