For notorious L.A. scam artist, the thoughts counted

Early last century, A. Victor Segno capitalized on a self-improvement craze by duping thousands into sending him money. In exchange, he'd send out brain waves to help them achieve success.

Of all the scam artists to set foot in Los Angeles, one of the most notorious was A. Victor Segno, who duped thousands of people around the world into sending him $1 a month to belong to his Segno Success Club. In return, he promised to send out brain waves twice a day to help members achieve success.

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